Hendawi Tech is a specialized electronics retail chain offering smartphones, computers, accessories, and consumer technology products. The business builds on the operational experience of Hendawi Technology in the Turkish market since 2013.
The project combines physical retail stores with digital sales channels to provide an integrated purchasing experience that enables customers to explore products, compare options, receive expert advice, and access maintenance and after-sales services.
Current operations include locations in Gaziantep, Türkiye, as well as Al-Bab and the Al-Furqan district of Aleppo, Syria, operating under a unified brand identity focused on service quality, trust, and building long-term customer relationships.
Kayan Holding Group supports the project’s investment and development strategy, evaluates expansion opportunities, and contributes to building the commercial relationships associated with its growth.
Hendawi Tech is responsible for managing retail operations, sales channels, customer service, and maintenance activities within its operating structure.
Relationships with suppliers, service providers, and commercial partners are governed by agreements defining the scope of cooperation, supply terms, and responsibilities associated with the relevant products and services.
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The project builds on established commercial and operational experience in electronics retail, with an existing presence in both the Turkish and Syrian markets through physical stores and digital channels.
Its multi-channel sales model enables the business to reach different customer segments while combining product sales with consultation, maintenance, and after-sales services. Operating data from existing branches also provides a practical basis for evaluating product demand, profit margins, inventory movement, and the feasibility of future expansion.
Development opportunities include improving branch performance, increasing digital sales, expanding the product and service portfolio, and opening new locations based on independent commercial assessments of each prospective market and location.
The investment opportunity lies in participating in the development and expansion of an established electronics retail chain that combines a physical retail presence with digital commerce and technical services.
Potential areas of investment may include developing existing branches, opening new locations, supporting inventory and working capital requirements, and expanding e-commerce and after-sales capabilities in line with the requirements of the expansion plan.
The feasibility of each investment opportunity will be assessed based on actual sales performance, profit margins, inventory turnover, and operating costs, together with a clear definition of the use of funds, participation structure, management mechanisms, and return distribution.
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Hendawi Tech reflects Kayan Holding Group’s approach to developing specialized commercial businesses that combine technology products, customer service, and a strong digital presence.
The chain’s growth strategy focuses on improving the efficiency of existing branches, enhancing the customer purchasing experience and technical services, and pursuing disciplined expansion that maintains service quality while strengthening the brand’s commercial and investment value.

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